Business

What You Need to Know About Self-Serve Tools for Your Business

Today’s consumers expect frictionless, personalized experiences at every touchpoint

Today’s consumers expect frictionless, personalized experiences at every touchpoint. In order to meet these high standards and cater to Millennials, Gen Z and other digital-native customers, retailers are investing in self-service technologies. Self-serve technologies allow shoppers to check stock and availability, browse products and make purchases without interacting with a sales associate. Read on to learn more about self-serve tools and how they can benefit your business.

What is a Self-Serve Tool?

A self-serve tool helps your customers complete a particular task without requiring assistance from you or your employees. Self-serve tools can be accessed through your website or offline, providing customers with a self-service experience in your brick-and-mortar location. Self-serve tools can be used to help customers with tasks like making returns, finding product information and placing orders. Examples of self-serve tools include chatbots, virtual fitting rooms and customer self-service kiosks.

Why Should You Care About Self-Serve Tools?

There are many reasons to care about self-serve tools.

1. They lead to drastically reduced wait times, increased customer satisfaction and improved conversion rates.

2.Self-serve tools also allow for personalized experiences and increased automation.

3.In addition, self-serve tools are projected to become more cost-effective over time.

4.Self-serve tools make it easy for customers to complete purchases and get the products they need. They also empower shoppers to make purchasing decisions on their own timelines.

5.Self-serve tools allow retailers to automate certain tasks, like inventory management. This makes it easy to offer accurate information, provide customers with real-time stock information and reduce errors.

6.Self-serve tools are scalable and can be easily integrated with existing software and technology.

Key Takeaway

Self-serve tools are critical to success in today’s digital world. They help you reduce wait times, increase customer satisfaction and improve conversion rates. And since self-serve tools are scalable, they can be easily integrated with existing software and technology. If you’re not already using them, it’s high time to start investing in self-serve tools such as Brrng which has a wide range of self serve tools that are integrated into the platform.

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Nancy Njeri
October 18, 2022

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